Evaluation - Questionaire Results

1. Does the audio meet listener needs?
Yes: 9                       No: 0

Why:
- It has music from the charts
- It is upbeat and makes people want to get up
- Type of music goes well with the radio station
- If you listen to CHR radio stations, it will attract them
- Relevant song choices for young people. Relevant choice of competition
- Because
- Upbeat, friendly speech to keep interest and the music is relevant to the charts
- It suited the target audience
- The music used fits nicely with the audience

2. Would you listen to this station?
Yes: 4                      No: 4                      Sometimes: 1

Why?
Yes:
- Has a good mix of music, news, competition and banter
- It has a good range of segments
- Because I like to listen to chart music
- Because it includes up to date songs, it sounds interesting, it's something new
No:
- It's not really what I listen to
- I don't like 'mainstream' music, and the features don't really suit me personally. I don't listen to radio.
- Not really my style of music
- Not that interesting to be honest
Sometimes:
- Purely because I like Indie/Rock/Specialist music, so would listen to this station in moderation; like I so Capital.

3. What improvements could be made on audio content?
- Audio is too quiet. Heartbeat in link doesn't fit with music and the man talking sounds too creepy.
- The heartbeat didn't mesh well with the song, I don't think.
- News bed volume a little quiet when speech come in, however no real improvements on actual content.
- :/ ?
- I honestly don't know, it was really good.
- Less talking, more music, speech on the news is not loud enough
- Can't hear properly in the final link
- Could be louder, slower and clearer
- None

4. What do you like/dislike about the station? (Music, logo, etc.)
- Logo doesn't really fit; should have something to do with a heart. Music does fit.
- I don't like the music really. Logo interesting, different to things out there.
- Jingle sounded very professional. Very good logo.
- Like the logo and the jingle - go well with the name of the station, and the jingle is clear.
- The logo is good. Music is okay-ish. Audio sounds too enthusiastic. Playlist is too mainstream.
- Professional logo and the content matched your target audience. Liked the opening, was upbeat and cheerful.
- Good station name and creative jingle to match it. Only thing to improve is the audio quality - needs to be clearer.
- Love the logo. Jingle is really good! Enthusiastic speech! Clare is really clear speeking.
- I like the jingle, this is because it interprets the name of the radio.

5. Do you think the music choices are suitable for our target audience?
Yes: 9                              No: 0